Quark and FreeHand? Well, I don’t need Quark and I don’t want Quark to be a obligatory suite companion to FreeHand. Literally everyone I know who is still working with FreeHand (most of my collegues do, some quite talented folks in Frankfurt and here in Hamburg) uses FreeHand instead of a layout application. Me, too.
Publications with 100+ pages? No problem. Developing a corporate communications concept within one document including ads, brochures, web, you name it? This is how I work. The FreeHand advantage is to have one huge area to fool around with ideas and fragments, regardless whether they are on the ”layout“ side or on the ”vector“ side. Everything is part of the same idea or story and me and all my known collegues neither want to be forced to think sequentially and in spreads, which is what any layout application does, nor do we want an arbitrary line where we have to decide where vector art ends and where layout starts. To us this is contraproductive and contracreative. FreeHand is the only application without this ridiculous separation of line art and layout. That is why me and my friends need FreeHand – it suits at least our way of creative thinking and I strongly believe we are not alone.
On topic again: I am looking forward to May 1st and I really hope we sue FreeHand away from Adobe’s grasp. Dammit!